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Title 02/14/2011 - Hankook Supplies Tires for the All-New 2011 Ford Explorer
Date 02/14/2011 Count 11343

Hankook Supplies Tires for the All-New 2011 Ford Explorer


  • Hankook Tire's 20-inch Optimo H426 luxury performance touring tire to come equipped on the 2011 Ford Explorer, continuing Hankook and Ford partnership

February 14, 2011 (Wayne, NJ) - Hankook Tire, the seventh-largest and one of the fastest growing tire companies in the world, today announced new details of its partnership with Ford, revealing that it is now supplying original equipment (OE) tires for the 2011 Ford Explorer with its 20-inch Optimo H426 luxury performance touring all-season tire.

Hankook Tire is supplying its Optimo H426 tires in size P255/50R20H for the Explorer, the 2011 North American Truck of the Year, which made its debut in July 2010. The Optimo H426 is a perfect match for SUVs like the Ford Explorer and features 20 percent lower rolling resistance than its predecessor. Elegant in its look, the Optimo H426 adopts a rib-block design to minimize vibration while driving and employs an optimized lateral groove width to generate the least possible noise. This groove design, along with the V-shaped unidirectional pattern, also improves the tire's wet weather performance.

"This latest OE fitment for the 2011 Ford Explorer shows Hankook's commitment to vehicle manufacturers and consumers alike," said Soo Ill Lee, President & CEO of Hankook Tire America Corp. "Our relationship with Ford and our other OE partners is a key component of our brand strategy in North America."

Hankook Tire has been supplying OE tires to Ford models (including the F-150, Edge, Flex, Mondeo and Fusion) since 2003 and has continued to maintain an excellent partnership with Ford through fitment agreement expansion. This deal is followed by Hankook's previous accomplishments in the global OE market based on the company's strong global logistics network, on-time delivery and excellent services, representing significant OE business growth in the global market, as Hankook is being widely recognized by North American car manufacturers for its superiority and cutting-edge tire technology.

"We believe that our unwavering commitment and continuous efforts toward R&D investment to produce high quality products will in turn allow Hankook to become one of the top tier tire companies that captures the attention of premium car manufacturers," said Woo Byung-Il, Vice President of Hankook Tire's Global OE Division. "Hankook Tire will move forward to further build partnership with the world's best car manufacturers, like Ford, upon the steady growth of our OE fitment business which is a vital element to Hankook Tire's long term growth strategy."

About Hankook Tire Co., Ltd

Hankook Tire (Vice Chairman & CEO: Seung Hwa Suh) is the seventh largest and one of the fastest growing tire manufacturers in the world. It produces innovative, superior quality, and high performance radial tires for passenger cars, 4x4s, SUVs, light trucks, campers, trucks, buses and motor sports. It invests approximately five per cent of its revenue in research and development and develops cutting-edge technologies through its five global R&D Centers, meeting regional customer demands and enhancing customer satisfaction. Selling in over 180 countries around the world, the company has more than 14,000 employees. Approximately 70 percent of its revenue comes from growing sales overseas.
For more information, please visit Hankook Tire at www.hankooktireusa.com.


Contact

Name Phone Email
Bill Bainbridge / Director, Brand Communications 973-406-3531 wbainbridge@hankooktireusa.com
Henry D. Kopacz / PR Specialist 973-406-3532 hkopacz@hankooktireusa.com
Kate Taylor / Brodeur on behalf of Hankook 617-587-2010 ktaylor@brodeur.com
Emma Powers / Brodeur on behalf of Hankook 212-336-7532 epowers@brodeur.com

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