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Title 11/4/2008 - Hankook Tire Roll Out Additional Sizes for Dynapro ATm RF10 to Meet High Demand
Date 11/04/2008 Count 30239

Hankook Tire to Roll Out Additional Sizes for Dynapro ATm RF10 to Meet High Demand

Affordable All-Terrain Tire Receives Rave Reviews

LAS VEGAS, NEV., Nov. 4, 2008 - Hankook Tire’s premier all-terrain tire continues to impress enthusiasts and win praise for affordability without sacrificing performance.

Sales to dealers have exceeded forecast by double digits. With continued high demand, Hankook Tire will introduce 24 new sizes ranging from 16- to 22-inches for the Dynapro ATm RF10 in time for the spring selling season (February/March 2009).

This summer, Hankook pitted its Dynapro ATm RF10 all-terrain tire against two industry-leading competitors on the challenging trails at Big Bear, Calif., Top off-road enthusiast publication Truck Trend concluded, “Overall, with the three tires we had on our test, the clear winner was the Hankook RF10.”

Four Wheeler also had the opportunity to compare the Hankook Dynapro ATm RF10 noting: “We think that for Hankook to meet or beat the chosen competition is an achievement to be proud of.

“With consumers looking to maximize performance for the money, the Hankook Dynapro ATm RF10 is the perfect choice,” said Bill Bainbridge, director of brand communication, Hankook Tire America Corp. “This tire is available at an affordable price without sacrificing any performance compared to more expensive alternatives. We are happy to see the great remarks from consumers and other enthusiasts who have ranked the RF10 among the best in the industry.”

Not only is the Dynapro ATm RF10 an ideal product for the off-road enthusiast, this product also features low noise levels and other traits that allow the vehicle to behave comfortably on road surfaces too.

Through Kontrol Technology, Hankook Tire’s research and development philosophy as well as proprietary innovations, the Dynapro ATm RF10 utilizes a number of industry-leading technologies to excel in off- and on-road handling.

The all-terrain tire has a special block tread design that combines shoulder lugs and multi-sipes for more traction on all types of terrains yet remains quiet and comfortable. Also, the tread blocks have sharp edges patterned after tiger’s teeth that create an aggressive, bold design. This innovative tiger’s teeth design is also incorporated into the sidewall and radiates a powerful and stylish look. The tire`s low profile offers plenty of durability while providing low rolling resistance and comes in 50/55/60/65/70/75/85 series. Other benefits include:

  • Wave kerf and deep grooves ? extends tread life and increases performance on wet and snow covered roads without sacrificing ride comfort
  • Side groove angled - Enhanced wet and Off-road traction, also serves as “Self-cleaning function” by pushing out mud and small stones
  • Tiered side groove ? offers precise and stable cornering
  • Wide Tread ? best grip and acceleration under all road conditions as well as increased tread life

Dynapro ATm RF10 tires are widely available through Hankook Tire’s network of over 400 independent dealers located across the country. Visit www.hankooktireusa.com to find more product information and to locate a dealer.

About Hankook Tire America Corp.
Headquartered in Wayne, N.J., Hankook Tire America Corp. is a technology-focused, market-driven company that markets and distributes a complete line of high performance and ultra-high performance passenger, light truck and SUV tires, as well as medium truck and bus tires to more than 400 independent dealers through 3000+ retail sales locations in the United States and Canada.

For more information, please visit the Hankook website at www.hankooktireusa.com

Media Contacts:
Bill Bainbridge Cindy Kamerad Melissa Vander Laan
Director Brand Communication Account Director Senior Account Executive
Hankook Tire America Corp Weber Shandwick Weber Shandwick
Phone: 973-633-9000 x 531 Phone: 248-203-8112 Phone: 248-203-8154
wbainbridge@hankooktireusa.com ckamerad@webershandwick.com mvanderlaan@webershandwick.com

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