Hankook Tire & Sticker Dude Motorsports Renew Partnership for 2008 WSORR Season
Lake Zurich, IL (May 15, 2008) - Sticker Dude Motorsports enters its second season with Hankook Tire America Corporation, as their exclusive supplier of off-road race tires for Lucas Oil World Series of Off-Road Racing (WSORR).
The 2007 WSORR season saw Sticker Dude Motorsports land on the podium five times, including #23 Pro-Light driver, Lee O’Donnell’s third place in the opening round of the season.
“Landing on the podium the first time out for a tire manufacturer, in any form of professional motorsports, is unheard of,” commented Pro-Light driver Lee O’Donnell. “There are five different tire manufacturers supporting the PRO-Light division. Some have been in this sport for decades, and to be able to finish in the top three the first time out, shows what an awesome tire Hankook manufactures.”
Not to be outdone by his teammate, Steven Federico and his #24Invisible Glass PF Changs Hankook Tire Toyota Tacoma, finished in second place in Round 2 of the 2007 WSORR season.
“Like Lee mentioned, this is one awesome tire,” states Steve Federico. “Our previous tire brands would begin to wear about halfway through a race. With the Hankook Tires, the traction level is very constant throughout the entire race. The Hankook Tires really become an advantage in the second half of the round.”
The traction characteristics were so evident in the Super Buggy division, where the third member of the team, Luke Zoetmulder, competes, that other teams went to their local tire distributor to purchase Hankook Tires for their race cars.
”We’ve talked about the impressive Hankook traction, I can’t forget to mention the great support team Hankook has put in place,” noted Zoetmulder. “Their insightful knowledge and presence at the track is a real boost for the team.”
As the year went on, Federico finished second, two more times and third, once. After the WSORR season, the team headed to Las Vegas for the final weekend of racing in the Championship Off-Road Racing (CORR) series. Again, Lee O’Donnell gave Hankook Tire its first podium finish, in its first CORR competition, with third place.
The combination of large crowds at WSORR events, the performance of Steven, Luke, and Lee, on and off the track, and the SPEED channel broadcast of every WSORR round of racing, continues to create a win-win partnership for Hankook Tire and Team Sticker Dude Racing.
The opening round of racing for the 2008 WSORR Championship begins May 31 at the Lucas Oil Speedway, in Wheatland, MO.
About Hankook Tire America Corp.
Headquartered in Wayne, N.J., Hankook Tire America Corp. is a technology-focused, market-driven company that supports motorsports enthusiasts and racers at all levels. Hankook is known and respected around the world for its superior competition tires that outlast the toughest opposition. Hankook remains at the forefront of performance tire development to achieve cutting-edge results. As Hankook expands its motorsports activities, the focus will remain on technology that will keep Hankook-equipped vehicles in the winners circle. Hankook is the seventh largest and one of the fastest growing tire manufacturers in the world. For more information, please visit the Hankook website at www.hankooktireusa.com.
About Team Sticker Dude Motorsports
Steven Federico, team co-owner and driver of the #24 PF Changs Invisible Glass Hankook Tire Toyota Tacoma is a veteran of short course off-road racing. A championship winning competitor that routinely finds his place on the podium throughout his PRO-Light career. Steven’s outgoing personality has coined him the “John Force” of short-course off-road racing.
Luke Zoetmulder, team co-owner and driver of the team’s Toyota powered Super Buggy, is a veteran motorsports competitor. Over the years, Luke has competed in various extreme sports including NMRA drag racing, ISJBA watercraft racing, WPSA Sno-Cross, and short course off-road racing. The veteran off-road competitor has finished, the last two seasons, in the Top 10 in the championship. The division typically has two dozen competitors at every event, which makes Luke’s accomplishment even more impressive.
Lee O’Donnell, driver of the #23 PF Changs Invisible Glass Hankook Tire Sticker Dude Designs Toyota Tacoma is also a veteran of short course off ?road racing. The low key New Jersey native can be seen piloting a Monster Truck in the off-season as well. Lee spent several seasons driving a Super Buggy in several racing associations, before moving in to the PRO-Light division six years ago. Lee is a consistent Top 5 competitor, in division that typically has two dozen competitors from all over North America, taking the green flag at every event. - www.stickerdudems.com.
-Mike Reusche, marketing, email@example.com.